Brand Content & Social Media Manager

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<p style="min-height:1.5em">Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.</p><p style="min-height:1.5em"><strong>Job Title</strong> Brand Content & Social Media Manager – D2C Baby Brand</p><p style="min-height:1.5em"><strong>Location</strong> Remote</p><p style="min-height:1.5em"><strong>Time Zone</strong> Flexible – Outcome-Based</p><p style="min-height:1.5em"><strong>Role Overview</strong> We are looking for a Brand Content & Social Media Manager to own the full content engine for a fast-growing D2C baby subscription brand. This is not a scheduler or a posting role — we need someone who thinks strategically and executes independently: from concept and creation through to influencer coordination and performance iteration. You will be the creative force behind a brand that connects with real parents, builds genuine community, and drives subscription growth through authentic storytelling.</p><p style="min-height:1.5em"><strong>Key Responsibilities</strong></p><p style="min-height:1.5em">Content Creation</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Produce scroll-stopping short-form video and image content tailored to parents and moms on Instagram</p></li><li><p style="min-height:1.5em">Champion a real, human, non-AI content aesthetic that reflects the brand's warmth and authenticity</p></li><li><p style="min-height:1.5em">Communicate product value through storytelling — not sales-speak</p></li></ul><p style="min-height:1.5em">Calendar & Scheduling</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Own and manage a full social content calendar end-to-end</p></li><li><p style="min-height:1.5em">Write on-brand captions, select thumbnails, and handle all scheduling and publishing</p></li><li><p style="min-height:1.5em">Maintain brand consistency and posting cadence with minimal oversight</p></li></ul><p style="min-height:1.5em">Influencer & UGC Coordination</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Proactively source and build relationships with influencers, mom content creators, and UGC contributors</p></li><li><p style="min-height:1.5em">Build and manage a content flywheel so the brand always has a pipeline of fresh, authentic material</p></li><li><p style="min-height:1.5em">Repurpose and organize creator content across Instagram and other channels</p></li></ul><p style="min-height:1.5em">Growth & Optimization</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Lead Instagram growth through strategic content, engagement, and community building</p></li><li><p style="min-height:1.5em">Track performance and iterate based on what resonates with the target audience</p></li></ul><p style="min-height:1.5em"><strong>Required Qualifications</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Excellent written and spoken English — native or top-tier fluency required</p></li><li><p style="min-height:1.5em">Strong portfolio demonstrating end-to-end social media ownership for consumer brands</p></li><li><p style="min-height:1.5em">Proven ability to produce visually polished, on-brand content well beyond basic design tools</p></li><li><p style="min-height:1.5em">Experience managing influencer or UGC programs independently</p></li><li><p style="min-height:1.5em">Comfortable operating as a one-person content engine: strategy, creation, scheduling, and reporting</p></li><li><p style="min-height:1.5em">Must have prior remote work experience with US or UK-based companies and be fluent in remote collaboration tools (Asana, ClickUp, WhatsApp, Google Workspace, or similar). Applications without this experience will not be considered.</p></li></ul><p style="min-height:1.5em"><strong>Preferred Qualifications</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Background in baby, parenting, kids, lifestyle, or similarly trust-driven consumer niches</p></li><li><p style="min-height:1.5em">Experience with D2C e-commerce or subscription box brands</p></li><li><p style="min-height:1.5em">Familiarity with the US mom/parent audience tone and sensibility</p></li><li><p style="min-height:1.5em">Comfort appearing on camera for content or candidate video profiles</p></li></ul><p style="min-height:1.5em"><strong>Tools & Technology</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Instagram (primary channel)</p></li><li><p style="min-height:1.5em">Video/content creation tools (beyond Canva — demonstrate what you use)</p></li><li><p style="min-height:1.5em">Project management tools: Asana, ClickUp, or similar</p></li><li><p style="min-height:1.5em">WhatsApp, Google Workspace, and standard async collaboration platforms</p></li></ul><p style="min-height:1.5em"><strong>Please NOTE</strong> It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps — the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.</p><p style="min-height:1.5em"></p><p style="min-height:1.5em">We connect top talent with vetted employers, competitive pay, and real growth opportunities.</p>

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