Go-To-Market (GTM) Specialist
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<p style="min-height:1.5em">Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.</p><p style="min-height:1.5em"><strong>Job Title</strong></p><p style="min-height:1.5em">Go-To-Market (GTM) Specialist</p><p style="min-height:1.5em"><strong>Location</strong></p><p style="min-height:1.5em">Remote</p><p style="min-height:1.5em"><strong>Time Zone</strong></p><p style="min-height:1.5em">US Time Zones (EST–PST)</p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Role Overview</strong></p><p style="min-height:1.5em">We’re hiring a hands-on <strong>GTM Specialist</strong> to help generate pipeline through inbound, outbound, and content-driven campaigns. This is an <strong>execution-first role</strong> focused on building, testing, and iterating across multiple channels to identify what drives qualified leads and scalable growth.</p><p style="min-height:1.5em">You will work closely with sales and marketing to experiment with GTM strategies, optimize campaigns, and turn successful experiments into repeatable growth channels.</p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Key Responsibilities</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Execute inbound campaigns across <strong>SEO, content marketing, social media, and earned media</strong></p></li><li><p style="min-height:1.5em">Run outbound outreach through <strong>cold email, LinkedIn messaging, and light cold calling</strong></p></li><li><p style="min-height:1.5em">Experiment with <strong>social growth on LinkedIn, X/Twitter, Reddit, and online communities</strong></p></li><li><p style="min-height:1.5em">Track campaign performance and <strong>optimize strategies to generate qualified pipeline</strong></p></li><li><p style="min-height:1.5em">Test and iterate on messaging, targeting, and channels to improve lead generation</p></li><li><p style="min-height:1.5em">Collaborate closely with <strong>Sales and Marketing teams</strong> to refine GTM messaging and targeting</p></li></ul><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Required Qualifications</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>1–4 years of experience</strong> in growth, demand generation, or lead generation roles</p></li><li><p style="min-height:1.5em">Experience with <strong>inbound or outbound lead generation campaigns</strong></p></li><li><p style="min-height:1.5em">Familiarity with tools such as <strong>HubSpot, Apollo, Outreach, or Salesloft</strong></p></li><li><p style="min-height:1.5em">Prior remote work experience, fluency with remote collaboration tools (<strong>Slack, Zoom, Google Workspace, Asana, or similar</strong>), and experience working with <strong>US or UK-based companies — non-negotiable</strong></p></li><li><p style="min-height:1.5em">Strong <strong>execution mindset</strong> with the ability to run experiments and iterate quickly</p></li><li><p style="min-height:1.5em">Comfortable working in a fast-paced, performance-driven environment</p></li></ul><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Preferred Qualifications</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Experience running <strong>multi-channel growth experiments</strong></p></li><li><p style="min-height:1.5em">Familiarity with <strong>SEO, content distribution, or social growth strategies</strong></p></li><li><p style="min-height:1.5em">Experience generating pipeline for <strong>B2B SaaS or tech products</strong></p></li><li><p style="min-height:1.5em">Exposure to <strong>data-driven marketing or performance tracking</strong></p></li></ul><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Tools & Technology</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>HubSpot, Apollo, Outreach, Salesloft (or similar)</strong></p></li><li><p style="min-height:1.5em"><strong>LinkedIn, X/Twitter, Reddit, community platforms</strong></p></li><li><p style="min-height:1.5em"><strong>Google Analytics, spreadsheets, marketing dashboards</strong></p></li><li><p style="min-height:1.5em"><strong>Content and campaign management tools</strong></p></li></ul><p style="min-height:1.5em">We connect top talent with vetted employers, competitive pay, and real growth opportunities.</p>